Gucci begins its new beauty story from the lips. A lipstick is the ultimate makeup tool, its fascination and desirability a result of its instant transformative power. Gucci’s three new lipstick collections are diverse formulations: Rouge à Lèvres Satin with a satin finish, Rouge à Lèvres Voile with a sheer finish, and Baume à Lèvres, a lip balm with a translucent finish. Rouge à Lèvres Satin is a creamy with intense colour lipstick. The formula delivers a perfect and long-lasting satin finish, that leaves lips smooth and soft, and is lightweight with a comfortable feel. The 36 shades sweep from nudes to reds to pinks, with nuances of orange and purple and an unexpected black hue. Inspired by vintage makeup the lipsticks’ packaging interweaves House motifs with contemporary codes. Packaged in a gold tube, Rouge à Lèvres Satin is etched with a decorative style drawn by Alessandro Michele that borrows its flair from Art Deco inspirations.