A NEW COLOR STATEMENT Discover the blurring effect of Givenchy Le Rouge Interdit Cream Velvet, the new cream matte lipstick with high-impact color. Offering 12-hour hydration***, the ultra-sensorial formula envelops your lips in 12-hour wear** and comfort*. The first Givenchy cream liquid lipstick to combine an imperceptibly light velvety film with incredible color payoff. 10 BEIGE NU – A warm-toned beige nude to enhance the natural beauty of your lips.