THE PRODUCT Precision meets shine with It’s Lit!, an innovative micro highlighter designed for ultra-targeted application. Featuring a 3.5 mm tip, this automatic pencil format redefines the highlighting gesture, allowing users to spotlight key features like the cheekbones, eyes, brows, nose, and cupid’s bow with dazzling precision. Available in three shimmering shades, each swipe delivers a blinding one-stroke impact with a creamy gel texture that effortlessly glides onto skin. THE PERFORMANCE - 95% agree it lasts all day* - 90% see instant one-stroke shine* *Self-evaluation Test